Will you pick Genesis over Germans?

The Genesis G70 enters a space that is desperate for a breath of fresh air, one ruled by BMW 3 Series. Can the G70 revitalize this dying vehicle segment?

Hyundai is an interesting case study. Here’s a brand nobody thought could become as important as a premium or a sports car maker. However, few realised that Hyundai was aiming big and wasn’t willing to take prisoners. So, it slowly started revamping itself to move upmarket. Today, Hyundai is in a lot better shape than it ever has been. But do you know where it all started? It was when Hyundai announced an all-new brand called Genesis. That’s a big statement in itself, right? Few years later, Genesis makes a car which has won the multiple awards like 2019 North American Car of the Year, 2018 Safest Car of the Year, and more. This car is called Genesis G70 and it’s time to look at what makes this car special.

Genesis G70 – Photo Gallery

What’s new about the Genesis G70?

First off, let’s talk about that Genesis emblem. That emblem screams premium, replete with a shield flanked by wings. Here’s a question – can you name another brand that has a similar emblem? I can and it is a British automaker called Bentley.


Yes, the emblems of the two aren’t exactly same, but that similarity is enough to prove Genesis means business. If first impression is indeed the last impression, then Genesis has hit a home run.


Let’s now come to the car itself. The Genesis G70 looks great. I am not talking million-bucks looks here. Parked next to, say an Alfa Romeo Giulia, you won’t call it sexy. However, it does look understated and classy.


There is no mish-mash of lines – each one flows cleanly from point A to point B. Short overhangs convey a sense of tautness in the design of the car. Long hood, short rear deck, and a sloping roofline are time-tested design elements at play here.


Then there are design elements that make the G70 seem muscular but not overly so. Up front, there are creases in the hood that give it an edginess. Flared wheel arches and a crease spanning the length of the wheelbase make it look sporty. On the subject of front end, I particularly like how the front bumper acts as a channel to direct airflow over the front tires, creating an apron.


At the rear, the same feeling is conveyed by two oval exhaust ends, one on each side (depending on the trim, it can also get two exhaust ends each side). Not to be missed is the boot-lid spoiler that extends rearward than upward to stay discreet, me thinks. I think I’ll let the photos do the rest of the talking.


The interior of the Genesis G70 continues the theme established on the outside – understated yet classy. The cabin is dominated by black and beige (or all-black) colour scheme. There is contrast stitching to be seen and every knob or surface you’re meant to touch is made/surrounded by aluminium (or aluminum).


A floating 8.0-inch touchscreen in the middle handles infotainment duties while the driver gets two analogue dials flanking a 7-inch digital display. Standard fare all around till now, right?


With the Genesis G70, it’s actually the features’ list that can drive you nuts. On the safety front, you get things like 7 airbags, ABS, ESC, HAC, VSM, TPMS, front+rear parking assist, and autonomous emergency braking.


On the convenience front, you benefit from features like wireless charging, dual-zone auto A/c, around-view monitor, adaptive cruise control, rear-view camera, rotary drive mode selector, heated+memory front seats, 60:40 folding rear seats, and memory function for driver’s seat.


The G70 features two petrol engines and one diesel motor. The petrol engines feature direct injection and can be had in either 2.0-litre Theta-II turbo inline four-cylinder or 3.3-litre turbo V6 guises.


The former outputs 252HP power and 353Nm torque. The bigger engine is a Lambda-II motor that outputs 370HP power and 510Nm torque. The diesel motor is a 2.2-litre turbo inline four-cylinder unit with 202HP power and 441Nm torque output.


Per Genesis, the G70 is packed with performance features like launch control, torque vectoring, and a mechanical LSD. I can go on and on about the car and what it packs. I have two reasons to stop though.


Firstly, and importantly, I have to answer the question as to whether this car is worth consideration or not. Secondly, the car is loaded that I can keep talking and we would still not move one bit forward. So, why not get to the next bit?

Is the Genesis G70 worth consideration?

The only reason why you shouldn’t consider the Genesis G70 is if you don’t like a car that looks restrained, understated, and inoffensive. For the rest, the G70 is more car than you’d normally need.


Will it be a pain in the rear for its German rivals? I can’t say that yet. What I can say is that it is time to stop buying crossovers and SUVs. It is time to start buying sedans again and what better to opt for than Genesis G70.

Genesis G70 – Specs at a Glance

Specifications Genesis G70
Price US $35,895 ex-showroom onward (approx Rs 25.57 lakh at current exchange rate)
Engine Turbocharged 2.0-litre inline four-cylinder petrol/Turbocharged 3.3-litre V6 petrol/Turbocharged 2.2-litre inline four-cylinder
Transmission8-speed shift-by-wire automatic
Front SuspensionMcPherson strut with coil-over dampers, electronically-controlled
Rear SuspensionMulti-link with coil-over dampers, electronically-controlled
Front BrakesDisc brakes
Rear BrakesDisc brakes
Fuel Tank Capacity60 litres

*Korea-spec G70 shown in photos

  1. […] to my first post of 2019 on Autocratech. My challenge for this post was to cover one – the Genesis G70 or the Lamborghini Huracan EVO. I picked the Lambo over the Genesis for a few reasons. Firstly, […]



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